The struggle for Smart Segmentation (Info graphic)

AquSag Technologies
Business,conversion,customer,data base,Ecommerce Websites
Tags: business, conversions, customers, marketers, personalization, sales, website
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Personalization should be the top priority for marketers, but still many are failing to implement.

Now here is a question for you? What is the common thing among the three, banner blindness, ad-blocking and spam filters. The common element in all the three is that they are there simply to make the advertisers job real tough.

Well, today in the era of digital marketing people are just bring bombarded with so many messages that they are just looking for options and algorithms to turn them off or block them (ad- blockers, spam filters).

The ultimate solution to reach your customers is via personalization. Personalized and targeted messages are clicking with customers. However the problem is that personalization is not an easy task and the marketers are simply struggling with setting it up correctly.

Here in the info graphic, it shows why it is so crucial to personalize your message and is showing why is it difficult for the marketers to implement it.

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