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Social media optimization techniques and tips : I

Home / Blog / Social media optimization techniques and tips : I
Social media optimization techniques and tips : I

Social media optimization techniques and tips : I

  • AquSag Technologies
  • Branding,Business,Content,conversion,customer,customer service,Google,Marketing,Search Engines,Social Media,webpages,website
  • Tags: brand, Branding, business, content, customers, Keywords, marketing, media users, posts, smo, social, SOCIAL MEDIA, website
  • no comments

Social media has a huge potential for branding and marketing of your business. Social media optimization can also create more traffic movement to your website and rank you higher in search engines results. Having the right strategies in place is extremely important for the process. Below are some SMO techniques that can be used for getting the most out or your social media efforts:

1. Use proven headline formulas with exceptional content:

Try to use proven headline formulas along with uniqueness, controversial, resource aggregation. The less often you write, more compelling topics you need to cover on your blog, every tweet on Twitter, and every status update on Facebook.

2. Include videos,images and gifs in your posts:

With the usage of images,gifs and videos you can get more attention and exposure on your social media posts. Make sure the posts are short and concise so that everybody reads your posts and gets the message because the internet users really don’t have the attention span for very long posts.

Preferred posts

Preferred posts

3. Mention everything relevant in your profile:

You need to ensure that the pictures you use to create your profile faithfully represent your brand. Make sure you use your logo and include your contact information in your bio as well. Using the company logo creates a lasting impression on the mind of your potential customer such that, whenever they hear the name of your brand, they can effortlessly visualize it. Some social media users may not navigate to your website therefore including contact information in your social media bio makes it convenient for them to contact you through the contact information provided.

Detailed social media profiles

Detailed social media profiles

4. Identify social media sites beneficial for your business:

Not all the social media platforms are beneficial when trying to gain an exposure for your business. The truth is, only a few matter and the audiences you’ve built on those networks. So, leverage those platforms for growing your business and only put your most powerful posts and call favors for links to those posts. Ask for juicy keyword anchor text using your targeted keywords that link to your blog and individual posts.

Mostly used social media networks

Mostly used social media networks

5. Build up a beneficial network:

Be social i.e. be friends with competitors and industry people. Every person who likes your status update, shares your posts or comments are gold to you. You’re showing other people that people like you and your content, this inturn creates more buzz.

 Target Relevant Connections

Target Relevant Connections

 

 

 

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