Category Archives: Marketing

Blog monetization: How you are actually supposed to do it

Blog monetization is the coolest way to make money through your love for writing today! Most of the bloggers decide upon monetizing their blog once they start getting a considerable amount of traffic on their blog. There are a number of ways of making money through your blog. However, not all of them are as […]

The hottest video marketing trends for the year 2018

Gone are the days when video content used to be just an option. Earlier, marketers used to steer clear of video content in their marketing campaigns considering it less significant and something that’s ‘nice to have’ only if budgets permitted. But that’s not at all the case now. Video marketing is the most powerful and […]

Know how you can make your marketing emails enticing!

How do you measure the effectiveness of your marketing emails? What indicates the success of your email marketing campaign? Well! It’s the opening rate of your marketing emails that decides whether your marketing campaign is a hit or a miss! The emails that you send out to hundreds and thousands of our customers are of no […]

Why is it so important to optimize your website for mobile?

Mobile optimization, in the simplest words, is the process of ensuring that visitors who access your website from mobile devices have an experience optimized for the device. The optimization process basically has to do with the website design, structure, page speed, and more to ensure that you are not unknowingly turning mobile visitors away.

How is SEM related to inbound marketing?

Inbound marketing is a wider aspect of which SEM is just a single. smaller aspect, with success varying on a case-by-case basis.You need to know, inbound marketing, search engine optimization (SEO) and SEM all share one common goal: getting customers and conversions at target acquisition cost.

Essential elements of a successful promotional campaign

The term “promotional campaign” refers to a series of advertisements using various marketing tools that share the similar messages and thoughts to promote a business or an event.

Ever considered guerrilla marketing for your business?

Firstly, what exactly does Guerrilla marketing mean? Well, it is an advertisement strategy concept designed for businesses to promote their products or services in an unconventional way, that too on a tight budget. This involves high energy and imagination focusing on grasping the attention of the public in more personal and memorable level. This type […]

Latest digital marketing trends that’ll be big in 2017-18

Yeah, yeah, 2017 is almost over but there are some remarkable digital marketing trends that have been huge this year and are still going strong. Also, digital marketing is an ever evolving field. So, it continues to embrace the advancements coming its way! Here’s a list of the best digital marketing trends that made it […]

Podcasting: Is it a part of your marketing strategy?

A podcast refers to an episodic series of digital audio or video files which a user can download and listen to. The user can even subscribe it so as to keep updated with the latest episodes. Earlier known as audio blogging, podcasting offers numerous benefits to the businesses using this marketing technique. In case, you […]

Quora marketing: See how it’s done the right way!

For those who are not familiar with this platform- Quora is a question-and-answer site where questions are asked, answered, edited and organized by its community of users. As a matter of fact, you need to respond to your target audience’s queries to establish yourself as an expert in your niche. Quora is the best medium to do […]

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