Category Archives: Content

Why blogging is a boon for your ecommerce

Producing content i.e. blogging is a great way of spreading the word and helping your business to grow over the internet. For your e-commerce business to grow, the creation of the website just won’t do the trick. Promoting your site on social networks by producing content through a blog is necessary and highly recommended as we […]

Wish to be an ultimate food blogger? Read on!

Passionate about food and cooking? Planning to be a food blogger? Is it that easy to be one? Well! More than a passion, more than a hobby, food blogging is about ‘hard work‘. Being a food blogger may seem easy and fun but little do people know about the seriousness involved. There’s a saying- ‘Nothing […]

All you need to know about customer- centric web design

A website may have an encompassing design that is capable of enticing the visitors but it’s futile if your customers find it overly complicated and end up leaving confused or frustrated. Such a design that lacks optimized navigation and functionality can lead to increased bounce rates and dropped conversions. The most suitable remedy for this […]

All that the content marketers should be doing in 2018!

Gone are the days when “Content marketing” used to be a buzzword. Today, it has become an inevitable marketing strategy for every business around the globe. Content marketing today tops the priority list for every marketer. However, in order to be able to leverage the marketing technique, all content marketers should be knowing what’s hot […]

Here’s how you can keep your website visitors coming back!

Wish your website visitors come back again and again and again? Well, you need baits for that! Yes! Just like you use for fishing! As a matter of fact, return customers are extremely beneficial for any business as they have the power to be an online ambassador for your organization. Moreover, loyal customers do not […]

Considered video marketing for your business? You should!

Do you know that YouTube is the second largest search engine now? Wondering what made me ask that question? Well, that’s the most important fact to state the importance of video content in your content marketing strategy! That is the reason why you should strive hard to make videos an important part of your website […]

Your guide to an unrivalled e-commerce content marketing strategy

No matter what scale or size your business is. No matter whether you sell electronics or apparels or jewelry. When you plan to make an online presence, content is the first thing that should be paid attention to. There’s a reason behind the statement- Content is king!

LSI keywords: How to identify and use them for your website

Latent Semantic Indexing (LSI) refers to a mathematical method used to determine the relationship between terms and concepts in the content. In this process, the contents of a web page are crawled by a search engine and the most common words and phrases are collected, combined and considered as the keywords for the page.

Here’s how you can create killer mobile content

With Google having made it crystal clear that how important mobile optimization is, almost all the businesses have turned to mobile-friendly websites. No matter big or small, every business wishes to be ranked higher in SERPs. And today, one of the many conditions to be eligible for that is the mobile-friendliness of a business website!

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