Category Archives: A/B testing

A/B split testing: Here’s how it’s done the right way

A/B testing or split testing refers to a randomized experiment with two variants, A and B, which are the control and variation in the controlled experiment. A/B testing is known as multivariant testing when it is used in the context of testing more than two variants.

Top digital marketing mistakes to be avoided

Digital marketers are responsible for the success or failure of a company’s marketing campaign. Quite a responsibility right? However, there are instances when even after being updated with the latest trends does not land you higher in the search results.

5 necessary CRO tools to increase ROI

AquSag Technologies
A/B testing,conversion,customer,data,Optimization,Social Media,tools,webpages,website
Tags: customers, services, tools, users
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CRO is an abbreviation for conversion rate optimization. It is a system for increasing the percentage of visitors to a website that converts into customers or more generally, takes any desired action on a web page. CRO strategy starts with defined hypothesis and each stage of the strategy provides valuable, actionable data. This results in the […]

Best web analytics tools: II

AquSag Technologies
A/B testing,data,web analytics,website
Tags: conversions, Mobile, site information, tools, users, web analytics
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1. Kissmetrics: Kissmetrics is one of the highly efficient web analytics tools that provides real-time data that you need to improve your conversion rates. In the case of Kissmetrics, a full-time report is automatically updated. It enables you to keep yourself updated with the latest trends. You can tweak and optimize your landing pages for maximum […]

How to improve e-commerce conversions: I

AquSag Technologies
A/B testing,conversion,customer,E-commerce,website,Website Traffic
Tags: conversion rate, conversions, customers, E-commerce, images, product, tests
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In today’s era, people are shopping online like never before. However, research shows that the conversion rate for e-commerce stores is often very low. Following some tips and tactics can improve the conversion rate for e-commerce sites and boost their sales insanely! Some of such tips have been mentioned in the following posts. 1. […]

Benefits of A/B testing: III

AquSag Technologies
A/B testing,conversion,customer,webpages,website,Website Traffic
Tags: A/B testing, comparison, conversion, data, elements, methods, results, testing, traffic, website
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1. Simple to analyze: There are several benefits of A/B testing. Ease of analysis is one of those. It is simple to analyze real, fact based results with the method this method. A/B test includes the comparison of two variables say A and B in such a way that when analyzing data from an A/B test, it’s […]

Benefits of A/B testing: II

AquSag Technologies
A/B testing,Business,conversion,customer,E-commerce,webpages,website
Tags: A/B testing, company, conversion, customers, factors, loss, Profit, risk, visitors
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1. More sales: A/B testing can be utilized to experiment with various variables on your site forms and pages in order to provide your visitors with better experiences and gain their trust and confidence in your brand or company. The value you provide on your website leads to the development of visitors’ begin to trust your company. 2. Reduced risk: […]

Benefits of A/B testing: I

A/B testing studies customer behavior by testing hypotheses about how website visitors react to different versions of website elements. It enables you to create and display two variations of your page and its content to see which one attracts more engagement from your site visitors. In the following posts we have mentioned the benefits of A/B testing: 1. Content […]

An introduction to A/B testing

AquSag Technologies
A/B testing,conversion,customer,E-commerce,website,Website Design,Website Traffic
Tags: A/B testing, experiment, response, sample, testing, traffic, versions, websites
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