Blog - Page 7 of 153

Blog comment spam: Know how it can be harmful for your blog

Comment spam is a term used by spam blacklist servers to refer to a broad category of spambot or spammer postings which abuse web-based forms to post unsolicited advertisements as comments on forums, blogs, and online guestbooks.

Blog archives: Ever wondered why they are so important?

An archive refers to an accumulation of historical records or the physical place they are located. Archives contain primary source documents that have accumulated over the course of an individual or organization’s lifetime and are kept to show the function of that person or organization.

Edit your old blog posts to benefit your blog like never before!

Publishing numerous, data-driven posts on your blog is not enough. You need to check them. This is so because whenever a person visits your blog, he/she may go through any of your articles. Now, suppose, some of your blog posts contain outdated, stale information, it may cause the visitor to abandon your site/ blog. This […]

A/B split testing: Here’s how it’s done the right way

A/B testing or split testing refers to a randomized experiment with two variants, A and B, which are the control and variation in the controlled experiment. A/B testing is known as multivariant testing when it is used in the context of testing more than two variants.

Website privacy policy: Essentials you shouldn’t miss out!

Firstly, what exactly is a website privacy policy? A privacy policy refers to a statement or a legal document that discloses some or all of the ways a party gathers, uses, discloses, and manages a customer or client’s data. It fulfills a legal requirement to protect a customer or client’s privacy.

Does your website have a high CTR? Here’s why it should!

You may be creating the best kind of ads as per your perception but are people liking it? Are your ads enticing enough for your target audience to click on them? There are a number of questions like the ones above and they have a single answer- CTR! A high click-through rate (CTR) is a […]

Ever considered guerrilla marketing for your business?

Firstly, what exactly does Guerrilla marketing mean? Well, it is an advertisement strategy concept designed for businesses to promote their products or services in an unconventional way, that too on a tight budget. This involves high energy and imagination focusing on grasping the attention of the public in more personal and memorable level. This type […]

All that may be responsible for a low quality keyword score

Quality Score refers to an estimate of the quality of your ads, keywords, and landing pages. In other words, it is an aggregated estimate of your overall performance in ad auctions. Higher quality ads mean lower prices and better ad positions which means, the more relevant your ads and landing pages are to the user, the […]

Best local SEO strategies to grow your business

Local SEO refers to a highly targeted online marketing approach. It helps businesses promote their products and services to local customers at the same point in time when they’re looking for a local business. You can leverage local SEO to make your business stand out in the SERPs. Here are the best local SEO strategies to […]

Know which SSL certificate is perfect for your website

All websites, these days, are prone to attacks, therefore, webmasters are doing everything they possibly can to protect their websites. Getting a Secure Sockets Layer certificate is considered to be the best and the most which can be done to ensure the security of the website. Based on the sensitivity of your website, you should […]

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